What is the IKEA Effect? The psychology of IKEA explained —

The IKEA Effect is a psychological trick (first discovered in a 2011 Harvard study) that makes you value the furniture more. But how does IKEA trick your brain into loving the furniture more?

Musings from the team at

The curious absence of the 'IKEA Effect' from the IKEA Family loyalty program - Loyalty & Reward Co

ModelThinkers - IKEA Effect

IKEA and the Psychology of Shopping: : Baumann, Sebastian: 9783656300601: Books

The IKEA Effect The Real Reason You Love Their Furniture

The IKEA Effect: How It Can Be Used in Content Marketing

The IKEA Effect – Everything You Need to Know

The IKEA effect - Sketchplanations

The IKEA Effect in UX: 2023 Year-End Edition, by Henry Yang

How to manipulate using the ikea effect #ikeaeffect #manipulation

The IKEA Effect The Real Reason You Love Their Furniture

Rutuja Patil

The IKEA Effect: How Effort Imbues Everyday Objects with Personal Value - 99% Invisible

IKEA Effect: Definition and Causes for IKEA Effect - Holistic SEO

IKEA and the Psychology of Shopping - GRIN

The IKEA effect: When labor leads to love - ScienceDirect