BMW unveils new logo to 'express openness and transparency' of brand

The centre black ring of the BMW logo has been replaced with a transparent ring while the company
The centre black ring of the BMW logo has been replaced with a transparent ring while the company's initials have been slimmed down.

BMW unveils new flat and transparent logo, geared towards openness and digitisation

BMW speaks out on “misinterpretation” of new logo - Design Week

BMW unveils new flat and transparent logo, geared towards openness and digitisation

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