Retail store design is a marketing area that is regarded as a component of the store’s entire brand identity. To generate a specific appeal, a good retail store design considers visual merchandising…
What is the IKEA Effect?
IKEA: Using Store Design to Influence Purchase Decisions, by Morff
Inside IKEA's Strategy to Stay Relevant as Consumers Change - WSJ
What is the IKEA Effect?
The Beauty of IKEA Offline Store. Much More than Your Average Furniture…, by William Stefan Hartono, NYC Design
The Interview: IKEA US Head of Home Furnishing Identity & Retail Design, Seana Strawn — The Retail Exchange podcast
Ikea makes biggest investment in single country with €2bn US push
IKEA leverages anime fandom to connect Gen Z with IKEA., Jo Redfern posted on the topic
Reimagining the Purchase Experience: The Potential Impact of IKEA's Purchase History Page Redesign on Revenue Growth and Retention, by Krishna Parasar, UXM Community
How Ikea tricks you into buying more stuff - The Hustle
Free Photo Prompt Interior of IKEA Store with People