METRO Digital, the IT unit of Metro AG, had the goal to evolve a data-driven and user-centered product development process for its international platforms and online shops.
Introduction - Optimizely Full Stack Experimentation
The Modern Marketer's Guide to Direct Mail Analytics & Testing - Lob
A/B Test or Rollout? Making The Choice With Analytics, by Kelsey Pericak, Super.com
Introducing Litmus: GOJEK's Own Experimentation Platform
Gradually rolling out A/B tests to your audience
Switchback Experimentation at Tubi, by Noah Silbert
8 annoying A/B testing mistakes every engineer should know - PostHog
Crosstab Data Science - How to analyze a staged rollout experiment
The 6 best free and open-source A/B testing tools - PostHog
Amplitude Unveils New Experimentation Application for Digital Optimization
Rollouts, Feature Flags, and A/B Testing
DOWNLOAD] How To Conduct An Effective Self-Experiment – The Ultimate Guide - The Health Sciences Academy
Enterprise Experimentation at IBM — SUMPAT
On-orbit flight testing of the Roll-Out Solar Array - ScienceDirect
Why Your Organization Needs An Efficient Experimentation Engine